Built to spread.
Engineered to convert.

How two brothers and a strategist grew one Instagram account to more than 36 million followers.

00 · 2017

It starts in Barcelona.

The year is 2017.

01 · The brothers

Jordi and Arnau.

Two brothers from Barcelona who started posting photos on an Instagram account called Koalitic.

02 · The photos

No studio. No budget.

Just ideas nobody had tried before, made with whatever they had at home.

03 · 47,000

The account grew to 47,000 followers.

Good. But flat.

04 · Pedro

Then Pedro found them.

05 · Three roles

Three people. Three roles.

Pedro led the strategy. Arnau closed the brand deals. Jordi created the content.

06 · The curve

Together, they made Jordi the most followed photographer in the world.

  • 47KTikTok
  • 47KInstagram
  • 47KYouTube
  • 47KFacebook

From 47,000 to over 36 million.

07 · 2021

Global brands started working with us.

08 · The names

And we created with some of the biggest names in the world.

Among many others.

09 · The Kollective

Along the way, we met creators who know how to stop the scroll.

So we brought them together. Koalitic Kollective is a network of creators who make content for brands.

10 · Strategy

Then brands started asking for more than content.

Today we help them build their organic strategy: what to post, how to grow, and how to turn attention into results.

11 · Barcelona, 2017

Koalitic.

Two brothers, a strategist, and everyone who joined them along the way.

Contact